MetaverseNFTCoins.com
  • NFT News
  • Crypto News
  • Blockchain
  • Regulations
  • Scams
No Result
View All Result
MetaverseNFTCoins.com
No Result
View All Result

Pepsi to launch NFT collection for free – Ledger Insights

December 10, 2021
in NFT News
Reading Time: 2 mins read
A A
Pepsi to launch NFT collection for free – Ledger Insights
ShareShareShareShareShare

Pepsi is entering web3 with the launch of Pepsi Mic Drop, a non-fungible token (NFT) collection based on the brand’s pop culture theme. In total, 1893 digital assets will be minted, most of which will be available to claim for free by U.S. residents on Ethereum’s blockchain.

The NFTs depict a microphone-like character with additional features such as hairstyles, sunglasses, and more. Each image was randomly generated by an algorithm and is unique. In addition, the visuals were inspired by Pepsi’s flavors over the years.

Through many strategic campaigns that helped Pepsi become a part of pop culture, the music industry played a crucial role in the process. Pepsi has inked deals with Michael Jackson, Madonna, Britney Spears, Kanye West, David Bowie, and other iconic names in the industry. It is also the main sponsor and organizer of Pepsi’s half time Super Bowl show since 2013, although the contract is about to expire. 

A launch of a Pepsi NFT collection was almost inevitable, considering that many other major brands, including its greatest rival Coca Cola and other PepsiCo brands such as Lays’, had already entered the space. The link with microphones and music may be an effort to remind consumers of the brand’s association with the industry. 

Consumers have to enter a waitlist, and 1843 will be approved to mint their an NFT free of charge, while the other 50 NFTs will be used for future marketing initiatives. Still, consumers will need to set up a crypto wallet to participate, which may dissuade those who have no experience or interest in crypto. As such, Pepsi is not necessarily looking to make this project mainstream but instead is targeting existing crypto and NFT enthusiasts. 

“Pepsi has always been a brand with a strong heritage in music and pop culture, so it’s only fitting for us to bring that legacy into the new world of NFTs with a ‘mic drop’ of epic proportions,” said Todd Kaplan, VP – Marketing, Pepsi. 

 “We created the Pepsi Mic Drop genesis NFT collection for our fans, putting their interests and needs at the forefront by ensuring the NFTs are all free of charge and presented equitably as an inclusive and accessible opportunity for anyone to experience the exciting world of NFTs. This collectible series of microphones is not only inspired by our history, but also represents the scale and scope of how accessible we see this space becoming in the future.” 

The company worked with VaynerNFT for the launch, which was also involved in NFTs for US Open tennis, Budweiser and American Apparel.

Meanwhile, as mentioned, Coca-Cola entered the metaverse through the launch of an NFT collection in virtual reality experience Decentraland. And Adidas partnered with Bored Ape Yacht Club and several other NFT initiatives, marking a big splash. 


Credit: Source link

ShareSendTweetPinShare
Previous Post

All I Got For the Holidays Was an NFT. Now What?

Next Post

Crypto firms have embarked on a lobbying blitz this year and have reportedly spent $5 million in the first 3 quarters as regulation looms | Currency News | Financial and Business News

Next Post
Crypto firms have embarked on a lobbying blitz this year and have reportedly spent $5 million in the first 3 quarters as regulation looms | Currency News | Financial and Business News

Crypto firms have embarked on a lobbying blitz this year and have reportedly spent $5 million in the first 3 quarters as regulation looms | Currency News | Financial and Business News

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Weekly Updates

Crypto criminals laundered $540 million using RenBridge, Elliptic says

Crypto criminals laundered $540 million using RenBridge, Elliptic says

August 10, 2022
Cryptocurrency start-up Collective Shift lands Smorgon family backing after ‘hardest year’

Cryptocurrency start-up Collective Shift lands Smorgon family backing after ‘hardest year’

August 5, 2022
Cloverdale senior hit by tag-teaming scammers, defrauding her of $15,000

Cloverdale senior hit by tag-teaming scammers, defrauding her of $15,000

August 9, 2022
3 Cryptos To Buy During The Dip Season: Dogeliens, Cardano, And Synthetix

3 Cryptos To Buy During The Dip Season: Dogeliens, Cardano, And Synthetix

August 9, 2022
Nas Academy and Invisible College Introduce Their Web3 Crypto Academy Accessible Through Decentralien NFTs

Nas Academy and Invisible College Introduce Their Web3 Crypto Academy Accessible Through Decentralien NFTs

August 9, 2022
MetaverseNFTCoins.com

This is an online news portal that aims to provide the latest NFT news, crypto news, blockchain, regulations, scams, and much more stuff like that around the world. We promise to share only high quality content from the world's best crypto sources. Feel free to get in touch.

What’s New Here!

  • Bank of England Analysts See Crypto Having Important Roles in the Metaverse — Discuss the Need for Regulation – Metaverse Bitcoin News
  • Crypto Broker Genesis Says Lending Business Declined in Q2
  • Australian crypto ownership warrants consumer protection, says regulator

Subscribe Now

Loading
  • Contact Us
  • Privacy Policy
  • Terms of Use
  • DMCA

© 2021 - metaversenftcoins.com - All rights reserved!

No Result
View All Result
  • NFT News
  • Crypto News
  • Blockchain
  • Regulations
  • Scams

© 2021 - metaversenftcoins.com - All rights reserved!

  • bitcoinBitcoin (BTC) $ 24,493.00 6.41%
  • ethereumEthereum (ETH) $ 1,885.73 11.35%
  • tetherTether (USDT) $ 1.00 0.1%
  • usd-coinUSD Coin (USDC) $ 1.00 0.22%
  • bnbBNB (BNB) $ 330.24 3.04%
  • xrpXRP (XRP) $ 0.382065 4.77%
  • cardanoCardano (ADA) $ 0.538768 5.34%
  • binance-usdBinance USD (BUSD) $ 1.00 0.21%
  • solanaSolana (SOL) $ 44.47 11.65%
  • polkadotPolkadot (DOT) $ 9.40 7.95%
  • dogecoinDogecoin (DOGE) $ 0.071635 4.6%
  • avalanche-2Avalanche (AVAX) $ 29.58 7.55%
  • staked-etherLido Staked Ether (STETH) $ 1,822.52 11.85%
  • shiba-inuShiba Inu (SHIB) $ 0.000012 3.4%
  • daiDai (DAI) $ 1.00 0.03%
  • matic-networkPolygon (MATIC) $ 0.938488 5.73%
  • tronTRON (TRX) $ 0.070909 3.27%
  • wrapped-bitcoinWrapped Bitcoin (WBTC) $ 24,474.00 6.27%
  • ethereum-classicEthereum Classic (ETC) $ 38.65 4.09%
  • okbOKB (OKB) $ 19.15 6.74%
  • leo-tokenLEO Token (LEO) $ 4.74 0.61%
  • litecoinLitecoin (LTC) $ 61.92 5.51%
  • nearNEAR Protocol (NEAR) $ 5.80 6.18%
  • ftx-tokenFTX (FTT) $ 32.06 8.7%
  • chainlinkChainlink (LINK) $ 9.00 7.14%
  • uniswapUniswap (UNI) $ 9.19 9.05%
  • crypto-com-chainCronos (CRO) $ 0.153713 6.08%
  • cosmosCosmos Hub (ATOM) $ 12.16 11.97%
  • stellarStellar (XLM) $ 0.126094 4.05%
  • flowFlow (FLOW) $ 3.03 6.23%
  • moneroMonero (XMR) $ 166.44 4.8%
  • bitcoin-cashBitcoin Cash (BCH) $ 143.30 6.97%
  • algorandAlgorand (ALGO) $ 0.366274 6.98%
  • vechainVeChain (VET) $ 0.032795 10.09%
  • filecoinFilecoin (FIL) $ 8.72 8.34%
  • apecoinApeCoin (APE) $ 7.15 6.18%
  • internet-computerInternet Computer (ICP) $ 8.46 9.27%
  • decentralandDecentraland (MANA) $ 1.08 5.79%
  • chain-2Chain (XCN) $ 0.087705 2.24%
  • hedera-hashgraphHedera (HBAR) $ 0.079782 6.54%
  • tezosTezos (XTZ) $ 1.93 8.51%
  • quant-networkQuant (QNT) $ 128.63 5.2%
  • the-sandboxThe Sandbox (SAND) $ 1.34 4.83%
  • axie-infinityAxie Infinity (AXS) $ 18.79 6.07%
  • theta-tokenTheta Network (THETA) $ 1.61 5.75%
  • elrond-erd-2Elrond (EGLD) $ 68.20 10.38%
  • aaveAave (AAVE) $ 110.52 12.44%
  • lido-daoLido DAO (LDO) $ 2.76 21.97%
  • fraxFrax (FRAX) $ 1.00 1.75%
  • eosEOS (EOS) $ 1.30 9.61%